MONNO Shoes is a novel women's footwear proposal, resulting from the union of a fashion designer, passionate about shoe design, and a techie.
Rare designs, high quality materiales, and a remarkable attention to detail turn MONNO Shoes into one of the best footwear proposals in Mexico.
To communicate the personality of the brand: avant-garde, prestigious and delicate through a graphic identity that connects with the target market.
Both partners’ contrasting personality is exposed through a minimalist graphic concept: the logo is inspired by the binary code, used in programming, while the color palette, targeted for the female market, adds delicacy.