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VISUALMED is an ophthalmological center specialized in providing high-level medical and surgical care in different visual pathologies.
They offer an extensive catalog of procedures, runned by a team of highly trained professionals.
To develop a memorable graphic identity that inspires reliance and professionalism. As well as a website that is easy to navigate and accessible to all types of audiences.
To correctly project the attributes of VISUALMED, a minimalist and functional line was chosen to create a simple and powerful experience. It was used as a simple black and white visual language with some touches of color.
