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A gastronomic project specializing in chicken egg-based food. Cascarón is a restaurant-cafeteria in Guadalajara, where breakfast and brunch are the main meals, both with a new take on food and flavor.
A unique and healthy space that appeals to families to enjoy their different products and affordable prices.
To develop a visual identity that effectively communicates the restaurant's quality and good service. Also, to highlight the main ingredient in their products.
The logo and the bold serif font highlight the friendly and familiar tone. The isotype takes the letter "o" and the accent as visual support, resembling a crushed egg. The color palette, with yellow and green tones, is vibrant and warm, reinforcing the brand's identity.
