1. Esp
  2. Eng
Avec. Brand Strategy

Landré Watches

  • Fashion & Beauty

  • Brand Strategy

    Visual Identity

    Packaging

    Web Design

Landré Watches is a Mexican watch brand born from a fascination with traditional watchmaking, precision, and craftsmanship. Its timepieces incorporate the tourbillon, a distinctive mechanism associated with fine watchmaking.

With a focus on quality and thoughtful design, the brand approaches luxury through restraint rather than excess, making attention to detail a defining part of its identity.

Avec. Brand Strategy
Avec. Brand Strategy
Avec. Brand Strategy

Objective

To develop a distinctive visual identity that balances the heritage of traditional watchmaking with a contemporary sensibility, communicating Landré Watches' understated approach to luxury across physical and digital touchpoints.

Solution

We developed a visual identity rooted in the aesthetics of fine watchmaking, combining timeless elegance with a contemporary character.
The serif logotype features elongated serifs and diagonal details that give the brand a distinctive personality. A monogram formed by the letters “L” and “E” serves as a recognizable symbol, allowing the identity to adapt to different formats and applications.
A restrained color palette and a carefully considered typographic system reinforce the brand's refined character. These elements extend across watch detailing, packaging, certificates, communication materials, and website design.
Together, they establish a cohesive visual language that reflects Landré Watches' appreciation for craftsmanship, precision, and sophistication without excess.

Avec. Brand Strategy
Avec. Brand Strategy
Avec. Brand Strategy
Avec. Brand Strategy
Avec. Brand Strategy
Avec. Brand Strategy
EXPLORE WORK Get in touch