W Concept // Business Cards
2019 // Mexico
2019 // Mexico

W Concept.

An event planning brand whose main objective is to create special moments to make their clients dream come true.

When planning an event, WConcept takes the unique taste and personal style of each customer to create a memorable celebration.

Branding

W Concept // Letterhead

Objective

To capture the feminine style of wedding planner Laura Vega, and highlight the brand values: trust, sophistication, experience, high quality, and excellence.

Solution

The new logo achieves sophistication and experience, the combination of violet and cool gray suggests delicacy and the handwritten typography captures the brand loyal personality.

W Concept // Stationary
W Concept // Stamp

“Simple details are what make it memorable”

W Concept // Isotype in Foil
W Concept // Thank You Cards
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