Moussel // Logotype
2015 // Mexico
2015 // Mexico

Moussel.

Created by a Biotechnology Engineer, MOUSSEL is an innovative brand of cosmetic and personal hygiene products for both men and women.

Their catalog include hypoallergenic products made with coffee, lavender, avocado and activated charcoal, among others. All of them, made by hand and free of sulfates, silicones, parabens, and artificial colors.

Branding

Moussel // Packaging and Activated Carbon

Objective

To achieve a natural aesthetic, and to emphasize the product’s natural properties through a modern and professional graphic concept.

Solution

To achieve the requested modern and professional appearance, we proposed a classic typeface along with a modern isotype for the logo. Since they have an offer for both sexes, the color palette is limited to neutral colors. Following the isotype’s aesthetic line, we designed a set of patterns for the different packaging needs.

Moussel // Soap
Moussel // Logo and Pattern

“To achieve the requested modern and professional appearance, we proposed a classic typeface along with a modern isotype for the logo.”

Moussel // Essential Oils
Moussel // Soap
Moussel // Body Scrub
Moussel // Shaving Soap Jar
Moussel // Handcrafted Soaps
Moussel // Lip balm
Moussel // Bag and Body Loation
Moussel // Handcrafted Soap
Moussel // Paper Pattern
Moussel // Patterns
Moussel // Letterhead and Business Cards
Moussel // Girl
Back To
Works
Featured Projects